With Google Data Studio, you can build marketing reports and dashboards from any number of data sources. And there is no one perfect example. What data you include varies with your business and reporting needs. Google Data Studio equips you to build one the way you want it. However, the options could be overwhelming. If…
If you are a modern marketer, you make decisions based on data. With data in performance marketing the problem is that it’s fragmented. Chances are that you are wasting a lot of valuable time on manual data aggregation. This is not exactly time well spent. The fact that each platform (Google Ads, Facebook…
First, we’d just like to give a quick nod to the team at Datorama. They have built a great product to help businesses be more data-driven. If you’re here because you’re evaluating Datorama, or looking for Datorama alternatives you’re already doing the right thing: Choosing a product that will help you increase your marketing performance.…
You’re relying on data when it comes to making marketing decisions? Not a bad choice. You probably heard of Adverity or might already use it. If not, Adveritys Datatap platform helps to get all your marketing data in one place and helps you visualise it. Getting the data in one place is the first step…