AppNexus offers a cloud-based digital media platform which allows to buy and sell advertising. Advertisers can buy display and video advertisements based on user demography, time of day and many more parameters. Publishers can sell their inventory with the same techniques.
Connect AppNexus to Tableau with Windsor.ai
Finally, all your marketing data from AppNexus available in Tableau
Tableau is a business intelligence and data visualization solution. It’s products integrate with databases and spreadsheets to generate data reports and dashboards. Tableau can also be used to store, retrieve and extract data.
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