Pinterest Ads is a social media advertising platform which allows businesses and individuals to advertise to their target audiences on Facebooks social media platform.
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|Clicks||NUMERIC||The Number of Clicks|
|Impressions||NUMERIC||The Number of Impressions Served|
|Spend||NUMERIC||The Media Spend|
|Total Cost||NUMERIC||The Media Spend (Duplicate)|
|Account ID||TEXT||The Account ID|
|Campaign||TEXT||The Campaign Name|
|Campaign ID||TEXT||The Campaign ID|
|Conversions||NUMERIC||The Number of Attributed Conversions|
|Total Revenue||NUMERIC||The Attributed Revenue|
|Video Plays at 25 percent||NUMERIC||The number of times your video was played at 25% of its length.|
|Video Plays at 50 percent||NUMERIC||The number of times your video was played at 50% of its length.|
|Video Plays at 75 percent||NUMERIC||The number of times your video was played at 75% of its length.|
|Video Plays at 95 percent||NUMERIC||The number of times your video was played at 95% of its length.|
|Video Plays at 100 percent||NUMERIC||The number of times your video was played at 100% of its length.|
|Video Plays||NUMERIC||The number of times your video starts to play.|
|Outbound Clicks||NUMERIC||The number of clicks on links that take people off Pinterest-owned properties.|
|Engagements||NUMERIC||The total number of actions that people took on your Pinterest Page and its posts, attributed to your ads.|
|Promoted Pin Name||TEXT||The name of the promoted pin / ad|
|Ad Network Conversions||NUMERIC||The Ad Network Reported Conversions|
|Ad Network Revenue||NUMERIC||The Ad Network Reported Revenue|
|Add To Cart (Conversion Event)||NUMERIC||Items added to shopping carts.|
|Checkout (Conversion Event)||NUMERIC||Completed transactions.|
|Custom Event (Conversion Event)||NUMERIC||Tracking for a special event that you want to include in your conversion reporting.|
|Lead (Conversion Event)||NUMERIC||Interest in product or service.|
|Page Visit (Conversion Event)||NUMERIC||Interest in product or service.|
|Search (Conversion Event)||NUMERIC||Website searches.|
|Signup (Conversion Event)||NUMERIC||Sign ups for your products or services.|
|View Category (Conversion Event)||NUMERIC||Category page views.|
|Video Views (Conversion Event)||NUMERIC||Video views.|
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