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    Niklas Kolster
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    Some of our customers like to go down to keyword level with their attribution. So they get a data driven attributed ROI or CPA. This requires first doing the attribution and then joining it with all the cost data. Then it can look like this:
    data-driven-attribution per keyword

    see where in the customer journey every keyword is.

    marketing attribution per keyword

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Reply To: Data driven attribution per keyword or content
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