Connecting all marketing data

See the value and ROAS of every marketing touchpoint

Multi-touch marketing attribution models

Get all your marketing data and metrics into any tool

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    large and small

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    What Clients Say

    Cross media optimisations

    Optimize Marketing ROI for all channels

    Connecting all marketing data with our marketing attribution platform give marketers an increase in marketing ROI of 15-44%. Measure ROI for every channel, campaign, keyword and creative. Take into account cancellations, returns and offline conversions from CRM.

    • Save time and automate
      Automate collecting all marketing data and minimize time spent on preparing and formatting. Focus instead on insights. With our advanced marketing attribution software, you can easily use all your data where and when you need. With our connectors and API’s its easy to consume the data in any tool.
    • Optimize Marketing with Multi-touch Attribution Modelling
      Analyze and optimize customer journeys across all touch-points. Our marketing attribution software  and budget optimiser helps you save time when optimising budgets. Optimisations can be sent directly back to the platforms.
    Improve marketing ROI with Attribution Modelling

    Attribution Insights

    Optimize ROI by looking at the whole customer Journey

    Attribution Insights

    Optimize the ROI by Stitching Together the Customer Journey

    Attribution insights empowers advertisers and marketers to make data-driven decisions on marketing budget allocations across the entire customer journey. Customer journey data is matched to cost-data, this together with multi-touch attribution enables a ROAS for all touchpoints.

    the marketing ROI Optimization by Stitching Together the Customer Journey
    Stitching Together the Customer Journey

    Data that can be joined to enrich customer journeys
    Cross-device data, eg. Criteo, Tapad etc.
    CRM data for offline conversions, returns and cancellations
    TV and offline campaign data

    analytic multichannel attribution modeling

    Attribution insights empowers advertisers and marketers to make data-driven decisions on marketing budget allocations across the entire customer journey. Customer journey data is matched to cost-data, this together with multi-touch attribution enables a ROAS for all touchpoints.

    Integrations

    Visualise and use in any tool

    You can use and visualise the data in any tool, also R and python.

    We have both native connectors and API’s. See more tips and discussion in our community.

    Integrations

    Optimise for CLV from CRM data

    We have native connectors to all widely used marketing platforms and CRM’s. We also make it easy to do transformations to match the customer journeys from the different tools easily.

    Online to offline conversions